Wine in a can. Oregon based Union Wine Co. made some really big steps this year.
From redesigning the whole Union Wine Co. brand, refreshing the packaging designs, re-building the website, creating some amazing photographs to go with their brand, releasing a very inspiring corporate video, all the way to going even a few steps further and putting their Underwood wine in a can.
*Photos by Graham Hiemstra for Cool Hunting*
A lot of people might be skeptic about this, but I’m looking forward to it and I say Why not?
It looks great, it’s practical and if nothing else it creates a completely different feeling from your regular wine drinking experience.
It’s for everyone & to take it anywhere.
*pictures from the @unionwinecompany instagram*
Ryan Harms, owner of the Union Wine Co., inspected all the possible obstacles of putting a wine into a can and although it is a highly challenging thing to do, Union Wine Co. will make sure that this idea reaches it’s final consumers.
If you love wine and let’s say you’re having a hiking-camping trip up on the mountains this weekend with some friends, surely bringing the wine in cans sounds like a better option!
Union Wine Co.
These are the people behind the new look & feel of the Union Wine Co.:
Michael and Wendy Etter, brand development, creative direction and design
Mattias Segerholt, brand strategy
Rodrigo Moyses, interactive production / strategy
Jen Nicolazzo, copywriting
Anton Legoo, web design
Jill Quackenbush, web development
David L. Reamer, photography
Joe Stevens, video production
Taylor Murray, video production
Cars & Trains, video music soundtrack
ps. on this years ‘Feast Portland’, Union Wine Co. introduced another cool new member – the Union Wine Tasting Truck. cool!
All info & visuals from the Union Wine Co. website & their social platforms.